About Us

It all started with a dream…. From 3 agency people who shared the same vision and passion and from single free magazine as the first projects, now we are more than 70 people who has managed to partner with lots of brands, both multinational and local, in doing marketing and communication campaigns for them. In our years of experience, we have established our sister brands to explore and cover many aspects in a campaign and still planning in growing up to face the future challenges.

background

Passionate

People in Double Tape have one thing in common, which are our souls and passion in doing marketing and communication campaigns for brands and companies. Therefore, any brand challenges managed to be overcome, through a great combination of deep consumer insight, unique yet impactful concept and a great execution.

Measurable

Our focus is really on building best-in class measurable campaign, which can be tracked down during the whole campaign period and shown in impactful sales return that secures the return of marketing investment.

Reliable

We treat brands and companies as our “best friends” which need support to be existed, to grow, to survive and to reach the highest achievement in the industry. Therefore, we always try to provide a well-organized plan with impeccable details, open communication, effective coordination, agility and integrated solution for the campaign.

The Team.

Our team is a bunch of very passionate individuals who comes from many different background with long experience, unique interests, proven performance and achievement and complementary capabilities to each other. We are up to date with the latest technologies and trend while at the same time still engage with the history of both elements to enrich our insight in creating great concepts and actualizing it into a perfect campaign plan and execution.

team 2

CEO

    Mia Lukmanto

    CEO
    Double Tape team is lead by one of a kind woman who have the ability to picture the future, having big dreams, spewing creative ideas, create comprehensive strategy and work passionately on it to finally make it happen and done perfectly. It is known that her high reputation often exceed her presence.
    She always find beach as her sanctuary to do contemplation and freshen her thoughts while at the same time enjoys wild times with friends and family to have fun and free her mind.
    team 2

    Head of Activation

      Devan Haryanto

      Head of Activation
      He is a man of little words but a lot of action. His high and long concentration span shows that he really dedicated to his work in order to take control on every projects preparation and execution so it will be done without any mistakes. His agility, sharp mind and problem solving ability is always makes him the most reliable person on the field.
      Apart from that, he is actually an adventurous person with romantic side who likes to travel, see and try new things to recharge his mind and soul.
      team 2

      Managing Director

        Mario Napindo

        Managing Director
        Balance is what we need in order to reach the perfection. Having ability to absorb any big ideas or strategy and turn it into a comprehensive and detail action plan to be implemented perfectly under his supervision make him the balancer of Double Tape’s big goals and dreams.
        Chocolate, a comfort food, is his passion, which is amazingly suitable for his gift in making people around him feel comfortable with his attentive and caring communication style.
        team 2

        Head of Client Service

          Bambang “IBENK” Nopianto

          Head of Client Service
          Having a lot of experiences in handling various brands and companies projects in his working career makes him a very capable person in partnering with clients to plan, prepare and execute any projects smoothly, impactful, satisfying and with a good and measurable result.
          Being himself, he has his own way in making people feel safe, secure and at ease, especially when things get more complex and complicated. And you surely will influenced by his trademark laugh.
          team 2

          Head of Planning and New Business

            Elisabeth Tita

            Head of Planning and New Business
            Developing concept, business plan, proposals and standardized system are her expertise, due to her interest in day dreaming, doing research, and organizing things. Her aim is to make Double Tape recognized by its high standard performance, across any cities and any countries.
            Singing and listening to music is her way of appreciating life, expressing herself and be connected to other people whom she believed are destined to have a role in her life.
            team 2

            New Business Manager

              Dimas Sudiyono

              Head of Marketing
              His easy going nature, sociable personality with good communication and negotiation skills automatically put him in the networking map. He becomes the frontliner of Double Tape’s clients and projects acquiring as well as the keeper of future relationship with them.
              He really enjoys his roles, since he is known as a cool and fun hang out buddy on every occasion while at the same time still being the most reliable and responsible person for his peers.
              team 2

              Head of Finance and Accounting

                Dina Kusmardiana

                Financial Director and True Organizer

                Profile

                Most people in her position are usually uptight and inflexible, but not her. She can be a very firm, well managed, calculated and detail person for the job but at the same time a good listener, helpful and always offers prompt answer or solution for any situation.

                She likes to organize everything and be a dependable person for her peers, therefore she’s like a walking organizer who knows and can provide a lot of information, organize anything and make things done smoothly and perfectly.

                Who We Are

                We, at Double Tape tend to always have fun and be happy in working and chose projects that all of us are very much passionate about. From time to time, for each and single project, we collaborate together and work on it, under our fun, warm and home identity, The House of Orangers (HO2), and we called ourselves the Orangers.

                View All Works

                Ready To Work With Us?

                You can contact us to talk more about your project

                Our Service

                We called ourselves a Full Service Marketing Agency and we search for partners who share the same vision and passion with us to create a great Marketing Communication Strategy, Plan, Concept, Campaign, Event and others along with their Implementation

                BRAND DEVELOPMENT

                Brand Identity

                Band Strategy

                Brand Packaging

                Brand Advertising

                • TVC
                • Print Ad
                • Radio Ad
                • OOH and Ambience Media

                CORPORATE EVENT

                Annual Meetings

                Seminars

                Conferences

                Annual Celebrations

                Awarding Events

                Gatherings

                Team Building Events

                Press Conferences

                Internal Launches

                BRAND ACTIVATION

                Experiential

                • Public Place Activation
                • Talent Competition
                • Bazaar, Festival and Exhibition

                Promotional

                • Product Launch
                • Campaign & Program Launch

                In Store Retail

                • Sampling & Selling
                • Store Dress Up

                CSR

                EVENT ASSET

                Little Chef Wonder

                Pork & Roll vol. 1

                Pork & Roll vol. 2

                Pork & Roll vol. 3 : Oktoberfest

                BRAND ENHANCEMENT

                Sales Channel Strategy

                CRM Strategy & Program

                Loyalty Program

                Product & Service Innovation

                Marketing & Sales Consultation

                Clients
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                Projects
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                Awards Won
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                Our Works

                We have a number of different teams within our agency that specialise in different areas of business so you can be sure that you won't receive a generic service. Take a look at out Recent Work to see what we mean.

                team 2

                SENSODYNE WINTER MEETS SUMMER FESTIVAL

                SENSODYNE WINTER MEETS SUMMER FESTIVAL

                   
                  Event : Winter Meets Summer
                  Client : GlaxoSmithKline
                  Brand : Sensodyne
                  Time : 7 – 8 May 2016
                  Type : Public Place Activation
                  Location : Gandaria City – Jakarta

                  Description :

                  • A one day event from Sensodyne which invites communities to have a wonderful togetherness moment and also to enjoy a selection of hot and cold food and beverages without NGILU
                  • 40 food and beverages tenants were participated in this event to provide visitors with excitement along with music and entertainment by Maliq & d’Essentials and Bonita & the Hush Band
                  team 2

                  DUNIA GENERASI PLATINUM 2016

                  DUNIA GENERASI PLATINUM 2016

                     
                    Event : Dunia Generasi Platinum
                    Client : Kalbe Nutritionals
                    Brand : Morinaga
                    Time : April – November 2016
                    Type : Public Place Activation
                    Coverage : Malls at 10 cities

                    Description :

                    A road show mall activation in 10 cities from Morinaga to implement a set of objectives :

                    1. Strengthen brand awareness
                    2. Maintain Morinaga brand leadership, strengthen brand image
                    3. Strengthen brand association : Morinaga Multi Talented Platinum Generation Kids
                    4. Change consumer behavior
                    5. Generate New Customers/Consumers prospects
                      Has successfuly generating crowds at every mall in every city.
                    team 2

                    STEM CAVE

                    STEM CAVE

                       
                      Event : STEM CAVE
                      Client : Putera Sampoerna Foundation
                      Brand : Sampoerna Academy
                      Time : 21 – 22 November 2014
                      Type : Mall Activation
                      Location : Lower Ground Flour, Mini Atrium, Gandaria City

                       

                      Description :

                      STEM Cave is the path to introduce Sampoerna Schools (K12) as a national school with international standard emphasizing on culture and character development, and focused on STEM education.

                      Having the first launch to Sampoerna Academy with a unique concept. STEM Cave, was able to get prospective parents and their kids attention. It offered variety of activity and fun experience that represent the school itself.

                      team 2

                      AQUA SILATURAHMI SAHABAT AQUA (DC)

                      AQUA SILATURAHMI SAHABAT AQUA (DC)

                         
                        Event : Ramadhan DC Gathering
                        Client : Danone Aqua
                        Brand : Aqua
                        Time : June 2016
                        Type : Gathering
                        Location : Indomaret, Alfamart, Alfamidi & Circle K (Jabodetabek, Jabar, Jatim)

                        Description :

                        An event from Danone Aqua to implement a set of objectives :

                        1. Extending the momentum for #AdaAQUA campaign
                        2. Delivering the message of ‘Keeping the focus during Ramadan with 2-4-2 concept’
                        3. To engage All DC Employees
                        4. Deliver the message of the campaign ‘Keeping the FOCUS during Ramadan with 2-4-2 concept’
                        team 2

                        AFI AWARD NIGHT

                        AFI AWARD NIGHT

                           
                          Event : AFI AWARD NIGHT
                          Client : PT. AXA Financial Indonesia
                          Brand : AXA Financial Indonesia
                          Time : 1 May 2015
                          Type : Awarding Event
                          Location : Fairmont Hotel – Jakarta

                           

                          Description :

                          It is an annually Award Night for agent of AXA Financial Indonesia made by AXA Financial Indonesia as a reward for their agents. This event was held in Fairmont Hotel Jakarta for one day to present the 15 categories which involves hundreds of winners

                          team 2

                          HSBC MEDIA AND PARTNER APPRECIATION 2016

                          HSBC MEDIA AND PARTNER APPRECIATION 2016

                             
                            Event : Media and Partner
                            Client : HSBC
                            Brand : HSBC
                            Time : 28 January 2016
                            Type : Gathering
                            Location : Ritz Carlton – Jakarta

                            Description :

                            • An annual event form HSBC as an appreciation to media and business partners to celebrate their years of partnership.
                            • The event was attended by journalists and business partner such as retail partner, insurance partner, and others.
                            team 2

                            BINTANG NUTRICIA SPORTRIP

                            BINTANG NUTRICIA SPORTRIP

                               
                              Event : Sportrip
                              Client : Nutricia Indonesia Sejahtera
                              Brand : Nutricia
                              Time : 27 April 2016
                              Type : CSR
                              Location : Kidspace, Pondok Indah – Jakarta

                              Description :

                              • A CSR program by Nutricia for early childhood education by inviting kindergarten student to play and learn at the children playground.
                              • The children done some performances, practiced their motoric skill, art skill, music and dance skill and had fun with their peers and Nutricia.
                              team 2

                              STAR KIDS

                              STAR KIDS

                                Event : STAR KIDS
                                Client : PT AXA Indonesia
                                Brand : AXA Insurance
                                Year : 2014
                                Type : Consumer Engagement – Talent Competition
                                Coverage : Nationwide

                                 

                                Description :

                                Star Kids is NOT JUST a talent “show”. Star Kids involves activities that can exercise, explore and develop child’s TALENT. It is an event that helps parents to plan their children’s future success using the solutions from AXA & AXA Mandiri.

                                This roadshow event comprises of 3 main phases, which start with Registration, followed by Live Audition to select the finalist and finally the winner at the Final. The final also include exhibition at malls to introduce AXA Mandiri’s products and also to create hype

                                team 2

                                SSS STEM ON STREET - CFD

                                SSS STEM ON STREET - CFD

                                   
                                  Event : SSS STEM ON STREET – CFD
                                  Client : Putera Sampoerna Foundation
                                  Brand : Sampoerna SchoolS System
                                  Time : 29 March 2015
                                  Type : Public Place Activation – Car Free Day
                                  Location : Gelora Pintu 1 Senayan – FX Mall

                                   

                                  Description :

                                  On its journey to introduce their new Sampoerna School System SSS, Putra Sampoerna Foundation plans to visit their target market to create excitement and awareness in a public place Car Free Day. During that day, there were SSS visibility at certain spot, along with entertainment and games as the tools to educate participant about SSS and STEM, which were intentionally generate interest and leads to further step of school enrollment at the end of the day.

                                  team 2

                                  AXA MANDIRI SMCC LAUNCHING

                                  AXA MANDIRI SMCC LAUNCHING

                                     
                                    Event : SMCC DIGITAL LAUNCHING
                                    Client : PT. AXA Services Indonesia
                                    Brand : AXA & AXA Mandiri
                                    Time : 23rd June 2015
                                    Type : Internal Launch
                                    Location : AXA Tower

                                     

                                    Description :

                                    This one day event at AXA Tower is the launching of AXA Mandiri and AXA Social Media Command Centre, the First Digital Information Management Centre for Indonesian Insurance Company. The inauguration ceremony is attended by the Financial Services Authority (OJK)’s Commissioner Council Member and Executive Head for Non-Banking Financial Institutions Firdaus Djaelani, OJK’s Commissioner for Consumer Education and Protection Kusumaningtuti Sandriharmy Soetiono, Bank Mandiri Director of Technology and Operations Ogi Prastomiyono.

                                    team 2

                                    Year End Celebration 2015

                                    Year End Celebration 2015

                                       
                                      Event : YEAR END CELEBRATION 2015
                                      Client : AXA Mandiri
                                      Brand : AXA Mandiri
                                      Time : 22 December 2016
                                      Type : Annual Celebration
                                      Location : JW Marriot Hotel – Jakarta

                                       

                                      Description :

                                      • An annual event from AXA Mandiri to celebrate their great accomplishment in year 2015.
                                      • The event was attended by AXA Mandiri employees and enliven with a series of entertainment : Chaplin Band, Dancer performance, Team Dance Battle with winner and team awards and also Door Prize and Grand Prize.
                                      team 2

                                      HSBC RBWM 2016

                                      HSBC RBWM 2016

                                         
                                        Event : HSBC RBWM 2016
                                        Client : HSBC
                                        Brand : HSBC
                                        Time : 22 January 2016
                                        Type : Annual Meeting
                                        Location : Ritz Carlton Mega Kuningan – Jakarta

                                         

                                        Description :

                                        An annual event from HSBC with three main objectives :

                                        • as a Kick Off for 2016 – 2016 activities program explanation – Road to 2020
                                        • New Campaign Introduction – #startsekarang
                                        • Incentive Program Socializing – with Incentive Reward Local Cruise Trip

                                        This event was enliven by special drum performance by HSBC key persons.

                                        team 2

                                        VIT RINGANIN AJA

                                        VIT RINGANIN AJA

                                           
                                          Event : VIT RINGANIN AJA
                                          Client : PT. Tirta Investama
                                          Brand : Vit and Vit Levite
                                          Time : 16 May – 17 June 2015
                                          Type : Consumer Engagement – Consumer Promo
                                          Location : Jabodetabek

                                           

                                          Description :

                                          In order to increase awareness, penetration of VIT Gallon, and introduce VIT LEVITE through lightness experience for costumers, we bring the product to their customer’s neighborhood and provide fun and relaxing activities for them.

                                          Visited by large number of visitors in many spots, this event successfully spread awareness amongst customers of the lightness experience while also generate sales of the products.

                                          team 2

                                          BEBESTAR

                                          BEBESTAR

                                             
                                            Event : BEBESTAR
                                            Client : PT. Nutricia Indonesia Sejahtera
                                            Brand : Bebelac
                                            Time : 2011 and 2013
                                            Type : Consumer Engagement – Talent Competition
                                            Coverage : Nationwide

                                             

                                            Description :

                                            Bebestar is a talent competition for kids held by Bebelac Brand. Doubletape had the opportunity in handling its first and second. Bebestar 2011 had generated almost thousands of kids from cities nationwide while Bebestar 2013 achieved twice the amount through more cities, more stores and more channels. Significant sales increase has also been obtained during both program – as a result of this campaign.

                                            team 2

                                            JAKARTA GOES PINK

                                            JAKARTA GOES PINK

                                               
                                              Event : JAKARTA GOES PINK
                                              Client : Lovepink Indonesia – Yayasan Daya Dara Indonesia
                                              Brand : Lovepink
                                              Time : 12 October 2014
                                              Type : Public Place Activation – CFD
                                              Location : South Gate Plaza Indonesia – Balaikota (Car Free Day)

                                              Description :

                                              Jakarta Goes Pink is a social event that was aimed to participate in the world’s breast cancer awareness month (October) by parading together to show support for all survivors and warriors while also spread the early detection campaign.

                                              Having success to gather a large number of participants to walk together from Plasa Indonesia to Balaikota on a Car Free Day, this event were also supported by many sponsors and communities, with lots of entertainments that made Jakarta becomes PINK for one day!

                                              team 2

                                              AXA CUSTOMER GATHERING

                                              AXA CUSTOMER GATHERING

                                                 
                                                Event : AXA Mandiri Customer Gathering 2015
                                                Client : AXA Mandiri Financial Services
                                                Brand : AXA Mandiri
                                                Time : 17 March – 20 November 2015
                                                Type : Customer Engagement
                                                Location : Nationwide

                                                 

                                                Description :

                                                A Talk show for “Rencanakan Segera” campaign which has 2 sub campaigns about health – “Kesehatanmu Awal Bahagiamu” and regarding to children’s education – “Anakku Masa Depanku”.

                                                These events, held in 12 cities in Indonesia, invited the participants to plan their finance and protect themselves and their family as early as possible.

                                                team 2

                                                AXA MANDIRI INDONESIA BANKSSURANCE BLUEPRINT 2016

                                                AXA MANDIRI INDONESIA BANKSSURANCE BLUEPRINT 2016

                                                   
                                                  Event : IBB 2016
                                                  Client : AXA Mandiri
                                                  Brand : AXA Mandiri
                                                  Time : 15 – 17 January 2016
                                                  Type : Annual Meeting & Awarding Event
                                                  Location : Westin Hotel – Bali

                                                  Description :

                                                  • An annual event form AXA Mandiri to socializing the company strategy and also a kick off of 2016 Target
                                                  • The event was also presenting an Awarding Night, enliven with a series of entertainment : Band perfomance, Drumlight percussion perfomance, Hiphop dance perfomance,and a special one by Sheila on 7
                                                  team 2

                                                  HSBC Wealth and Beyond 2016

                                                  HSBC Wealth and Beyond 2016

                                                     
                                                    Event : HSBC Wealth and Beyond 2016
                                                    Client : HSBC
                                                    Brand : HSBC
                                                    Time : 12 April 2016
                                                    Type : Annual Forum
                                                    Location : Ritz Carlton Pacific Place

                                                    Description :

                                                    • An annual event from HSBC to Strengthen thought leadership in Wealth Management Business while enforcing Personal Economy concept
                                                    • The event was attended by existing Premier and potential Premier Customer & students.
                                                    team 2

                                                    MIZONE MUDIK LEBARAN HEMAT BARENG INDOMARET

                                                    MIZONE MUDIK LEBARAN HEMAT BARENG INDOMARET

                                                       
                                                      Event : Mudik Lebaran Hemat Bareng Indomaret
                                                      Client : Danone Aqua
                                                      Brand : Mizone
                                                      Time : July 2016
                                                      Type : Public Place Activation
                                                      Location : 5 big cities

                                                      Description :

                                                      • An event by Mizone brand from Danone to implement a set of objectives :
                                                        1. Socializing the brand it self, by product showcase and promo package
                                                        2. In collaborate with Indomaret event
                                                      • As a sponsor of Indomaret event, Mudik Lebaran Hemat Bareng Indomaret, Mizone opened a booth at each meeting point to display and sell promo package and draw a  Lucky Draw for the program participants.
                                                      team 2

                                                      DUGROSTAR

                                                      DUGROSTAR

                                                         
                                                        Event : DUGROSTAR
                                                        Client : Danone Dumex SDN, BhD
                                                        Brand : Dugro
                                                        Year : 2014
                                                        Type : Consumer Engagement – Talent Competition
                                                        Location : Nationwide in Malaysia

                                                         

                                                        Description :

                                                        Dugrostar was a wellrounded talent competition for children in Malaysia. It was the first international activation project for DoubleTape – and it was considered as the biggest event in Malaysia for children talent category. It generated thousands of kids nationwide from many recruitment channels of instore booths and mini booths at modern market; many kindergartens, and offcourse –through online recruitment . The finals were held in numbers of malls in different cities.

                                                        team 2

                                                        AIA FINANCIAL BANK APPRECIATION NIGHT 2016

                                                        AIA FINANCIAL BANK APPRECIATION NIGHT 2016

                                                           
                                                          Event : Bank Appreciation Night
                                                          Client : AIA Financial
                                                          Brand : AIA Financial
                                                          Year : 1 April 2016
                                                          Type : Annual Celebration & Awarding Night
                                                          Location : Mulia Hotel – Jakarta

                                                           

                                                          Description :

                                                          • An annual event form AIA Financial as an appreciation to their partners and celebrate their years of partnership.
                                                          • Bearing the concept of Top of the World with ambiance of city landscape, this event was attended by ± 400 participants
                                                          • The event was also presenting Awarding Night with a series of entertainment : Magician, Band, Cabaret with special guest stars Ayu Ting Ting and Kahitna
                                                          team 2

                                                          INDONESIA CORPORATE MEETING

                                                          INDONESIA CORPORATE MEETING

                                                             
                                                            Event : INDONESIA CORPORATE MEETING
                                                            Client : PT. AXA Services Indonesia
                                                            Brand : AXA & AXA Mandiri Financial Service
                                                            Time : 22 – 24 May 2015
                                                            Type : Annual Meeting Event
                                                            Location : The Westin, Hotel Nusa Dua Resort – Bali

                                                             

                                                            Description :

                                                            The event inspired by AXA Asia Corporate Annual Meeting Event concept which is a combination of Workshop and Conference, to gather Leaders and Senior Managements to unite the company’s vision, exchange ideas, increase engagement, and accelerate team and individual performance .

                                                            This event was held in Bali for 3D2N

                                                            team 2

                                                            CONVENTION & AWARD NIGHT

                                                            CONVENTION & AWARD NIGHT

                                                               
                                                              Event : CONVENTION & AWARD NIGHT
                                                              Client : PT AXA Mandiri Financial Service
                                                              Brand : AXA Mandiri
                                                              Time : 18 – 20 Januari 2015
                                                              Type : Annual Meeting Event
                                                              Location : BICC – Nusa Dua Resort Bali

                                                               

                                                              Description :

                                                              IBB 2015 is a Sales Convention & Award Night 2015 event that was made by AXA Mandiri to boost up the spirit of the sales team and to inform the sales target for the upcoming year.

                                                              The event was held in Bali for 3D2N. It consist of Sales Convention & Motivational session on day 1; Awarding Night on day 2. There were 12 award categories which involves hundreds of winners

                                                              Are You Impressed Yet?

                                                              You can contact us to talk more about your project

                                                              Our Brands

                                                              To face the globalization in the future as well as to rise our own bar and passion on the industry and discipline, we have established or sister brands to complete our services in providing a comprehensive 360 Marketing, Sales and Communication Strategy and Plan.

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                                                              Contact.

                                                              Yes, strangely enough we've had a couple of people ask how they can contact us. So if you're interested in discussing project or simply want to say hi you can choose any methods we provide below.

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